Behind each free on-line service, there is a value being paid. Be taught why your digital footprint is so beneficial, and if you would possibly really be the product.
22 Jul 2025
Your digital footprint is extra beneficial than you assume. It is not only a path of information left behind by your on-line exercise – it is a goldmine of delicate knowledge. On this episode of Unlocked 403, Becks sits down with ESET International Safety Advisor Jake Moore to debate what it actually means after they say “if it is free, you’re the product” – and the implications to your privateness and safety.
Their dialog pulls again the curtain on how social media, apps, and web sites gobble up, analyze, and use your private data, in addition to why this relentless knowledge gathering might pose hidden dangers, particularly for kids.
Additionally they go on to debate the whole lot from the nuances of first- versus third-party knowledge assortment, a precept known as knowledge minimization, the facility of metadata, all the best way to the intricacies of apps’ privateness settings. Talking of which, Jake shares his personal actionable suggestions for navigating these settings and for protecting your self safer and extra personal on-line in a world the place your private data is a sizzling commodity.
