TikTok is rolling out AI-powered Good Key phrase Filters to permit individuals to restrict content material they don’t need to see on their For You web page, the corporate introduced on Tuesday.
Whereas TikTok already permits customers to make use of key phrase filters to limit particular content material from showing of their feeds, the brand new Good Key phrase filters will use AI to moreover restrict content material that comprises related key phrases, resembling synonyms.
The instrument will present you which ones further key phrases are being flittered along with your unique one. For instance, you select to filter out “reworking,” TikTok may even filter out “renovation” and “renovations.” The corporate says that customers will quickly have the ability to choose or deselect particular key phrases they need to embody.
TikTok may even quickly double the variety of key phrases you could add from 100 to 200. Plus, the social community plans to make it simpler so as to add them in bulk.
The corporate says it believes Good Key phrase Filtering will get extra exact time beyond regulation, as extra individuals use it.
TikTok additionally introduced that its “Handle Subjects” function, which it started piloting within the U.S. in August 2024, is now accessible globally. The instrument allows you to tailor your For You feed to indicate you kind of of sure subjects, resembling sports activities, journey, humor, present affairs, dance, and meals.
You possibly can entry the function by going into your Settings, choosing “Content material Preferences” after which clicking the “Handle Subjects” possibility. From there, you may transfer the slider to customise how a lot you do or don’t need to see that particular kinds of content material in your For You feed.
As a part of right now’s announcement, TikTok shared that it’s launching a brand new schooling information to assist customers arrange and higher perceive their For You feed.
