This is a top contender in its class, earning its spot on our list for all the right reasons. Its unparalleled excellence is rooted in its exceptional shade accuracy, precision-brightness rendering, 120Hz fluid motion, and cutting-edge 4K picture processing, earning it a top recommendation among our esteemed TV lineup. I consider it one of the most critically underappreciated televisions currently on offer. By embracing this revolutionary technology today, you can potentially reap benefits across multiple fronts, including time and cost savings.
I’ve had the opportunity to witness the finest 2024 TVs from prominent brands like Sony, Samsung, LG, TCL, and Hisense on multiple occasions. Previously, I had to replace a 7-year-old 55-inch TCL TV that ceased functioning, opting instead to upgrade to a 65-inch Sony X90L due to its outstanding image quality at an affordable price point, which also offers additional advantages.
Don’t pass up this exceptional opportunity to acquire the outstanding Sony Bravia XR X90L TV, especially if you’ve been weighing your options between a high-end model like this and a lower-tier alternative. The three TVs in question have a price range of around $1,000, with a resale value of $900 to $1,300 for a 65-inch model, making the Sony the most impressive option among them.
The Sony Bravia XR X90L’s unassuming specs belie its exceptional performance as an LED TV with a full-array backlight, impressing in real-world usage and offering outstanding value according to rigorous ZDNET testing. This Sony TV belongs to the same technical class as many of its trendy 2023 competitors, including the Samsung and LG models. Notwithstanding their similarities as Mini LED TVs, the Sony X90L outshines its competitors with superior color accuracy, impressive luminosity, and a significantly more refined remote control compared to the TCL and Hisense sets.
With its longstanding collaboration with Google, Sony’s X90L boasts an impressive implementation of Google TV, rendering the television’s software interface remarkably user-friendly in comparison to Samsung’s Tizen and LG’s webOS, which can often feel overwhelming and frustrating to navigate due to their complexity.
The X90L also features Sony’s exceptional image processing capabilities, effectively upscaling content to 4K for a more immersive viewing experience, especially when watching older content or YouTube videos, outperforming its rivals from Hisense and TCL in this regard. If you’re seeking a TV to showcase cinematic experiences, the X90L nearly matches the performance of expensive, top-tier QLED TVs priced roughly double its cost. If you’re upgrading from a television that’s at least four to five years old, you’ll likely be astonished by the X90L’s exceptional picture quality – which will also demand significantly less calibration than other televisions on the market.
Among the five leading TV manufacturers, Sony stands out for its exceptional image processing capabilities, ensuring a more nuanced and accurate representation of colors that avoids the over-saturation and brightness often seen in sets from Samsung, LG, TCL, and Hisense. Sony TVs typically outperform high-end models from budget-friendly brands like Hisense and TCL, often rivaling premium offerings from Samsung and LG in terms of image quality.
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Gamers can rejoice with this TV’s dedicated Sports Mode, which offers seamless performance alongside advanced features like HDMI 2.1, Variable Refresh Rate (VRR), and enhanced visuals through Auto HDR Tone Mapping when paired with the Sony PS5. This innovative product also features a customizable sports menu, enabling users to tailor settings to their individual preferences for optimal performance.
The Sony X90L may not match the vibrancy of TCL and Hisense’s Mini LED offerings, including its own 2024 successor; however, it leverages Sony’s advanced backlight system to illuminate specific aspects of the picture with remarkable effectiveness, while also excelling at rendering subtle details in dark scenes. I’ve never had a situation where I needed the picture to be brighter when utilizing the X90L in a vibrant room.
In light of Sony’s brand reputation, its merchandise typically commands a 10-20% value premium, underscoring the importance of seeking out sales and deals, such as those we’ve spotlighted on Amazon, to maximize value.
You may have a bit extra to spare, I’d suggest considering upgrading to an OLED, as the LG C2, Sony A9L, and Samsung S95B are all 2023 OLEDs that can be purchased on sale for around $1,600 for a 65-inch model this summer.
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