The subsequent generation will feature a chassis constructed from a robust and durable plastic material.
According to sources close to Gurman, there is mounting evidence suggesting that the upcoming Apple Watch SE may employ a flexible plastic material instead of traditional aluminum for its new designs. While plastic casing may help keep costs lower, its presence will undoubtedly attract parents seeking affordable options for their children’s Apple Watches.
In July, Apple unveiled a cutting-edge website designed to persuade parents to purchase an Apple Watch for their children. The “Apple Watch for Your Youngsters” marketing initiative showcases the benefits of Apple Watch for youthful wearers, featuring features such as real-time location tracking, parental notification options, and comprehensive exercise monitoring. Parents can set up a watch fund for their children, providing them with a valuable financial resource to draw upon during college years.
Apple could also introduce the Apple Watch SE in a range of vibrant color options exclusive to the plastic casing, offering customers more choices and flexibility. In the early days, Apple launched a bold marketing campaign promoting the iPhone 5c, introducing a range of vibrant colours including bright blue, sunshine yellow, hot pink, and energetic green – offering consumers a fresh take on the traditional smartphone experience. The Apple Watch SE’s use of plastic would significantly set it apart from other Apple Watch models, as the current SE iteration is essentially a tweaked version of the aluminum Apple Watch lacking the latest features.
If Apple were to transition the Apple Watch SE’s design from stainless steel to plastic, it could potentially offer the device at a more competitive price point, potentially as low as $150, allowing it to better compete with budget-friendly smartwatches offered by other manufacturers.
The Apple Watch SE may be refreshed as early as next year.
Fashionable Tales
Rumors suggest that the iPhone 16 Professional and iPhone 16 Professional Max will boast enhanced battery life, with the smaller iPhone 16 Pro potentially seeing the most significant improvements, according to recent reports. Chinese language-based leakster Instantaneous Digital swiftly shared the battery specifications for Apple’s iPhone 16 Pro (3,577mAh) and iPhone 16 Pro Max…?
According to a report by Bloomberg’s Mark Gurman, Apple is poised to swap out its current MacBook Pro, Mac mini, and iMac lines for new devices powered by the company’s latest M4 processor, with the rollout expected to take place later this year. According to Gurman’s latest Energy On publication, Apple is poised to upgrade all Macs to its next-generation Apple Silicon processor architecture. After the successful introduction of the M4-powered iPad Pro in May, Apple will continue to migrate its product line towards this cutting-edge chip technology.
Google is introducing enhanced Waze and Google Maps features for iPhone and CarPlay users aimed at keeping them safer and more informed on-the-go. To streamline incident reporting and enhance user experience, we’re simplifying Map’s primary function by integrating features for reporting incidents, including nearby buildings, lane closures, object obstructions, and police presence updates. These experiences, gleaned from the collective wisdom of the Maps and Waze communities, are now being shared with customers.