(Prime row, from left to proper) Jeff Burnstein, Georg Stieler, (backside row) Eric Truebenbach, and Eugene Demaitre.
Lately, China has invested closely in its robotics ecosystem, and that funding is paying off. In 2023, China turned the third most automated nation on the earth, surpassing the U.S., Germany, and Japan, in response to the Worldwide Federation of Robotics, or IFR.
At the moment, China has the world’s largest marketplace for industrial robots. In 10 years, its world share of business robotic installations has risen from round one-fifth to greater than half of the world’s whole demand.
The nation has additionally continued increase a sturdy superior manufacturing ecosystem. In March 2025, China’s authorities introduced plans to make investments almost $137 billion in robotics, synthetic intelligence, and innovation over the following 20 years.
With China main world robotics adoption, many entrepreneurs, robotic suppliers and clients, and traders are questioning what methods the U.S., Europe, and different areas can deploy to shut the hole.
At RoboBusiness 2025, which takes place Oct. 15 and 16 in Santa Clara, Calif., consultants will focus on how world gamers can foster innovation ecosystems, strengthen provide chains, and speed up commercialization to compete on the world stage. The keynote session, “Closing the Robotics Hole with China,” might be at 11:00 a.m. PT on Day 2 of the present.
Panelists to handle China alternatives, challenges
The keynote panel will embrace insights from:
- Jeff Burnstein, president of the Affiliation for Advancing Automation: Burnstein joined A3 in 1983 and has held a wide range of senior positions, culminating in his promotion to president in 2007. He’s a frequent commentator within the media, usually discusses automation points with coverage makers, and commonly speaks at world conferences on points such because the influence of automation on jobs and the way forward for automation past the manufacturing unit ground. Burnstein additionally serves on the chief board of the IFR, the advisory board for the College of Michigan robotics program, and the Buyer Advisory Board of Go to Detroit. In 2023, he obtained the Engelberger Robotics Award for Management, extensively thought of the “Nobel Prize of Robotics.”
- Georg Steiler, head of robotics and automation at Stieler Know-how & Market Advisory: Stieler Know-how & Market Advisory is a Germany-founded technique consultancy serving high-tech manufacturing worldwide. After launching the agency’s Shanghai workplace in 2011, Steiler has continued to guide its China observe whereas steering world mandates. Steiler and his group advise multinational robotics and automation firms—and the traders backing them—on market perception, entry technique, and scalable development plans for China and different key markets. He can even converse in a session on the “International Implications of China’s Robotics Push.”
- Eric Truebenbach, managing director at Teradyne Ventures: Truebenbach is a long-time participant in robotics and automation, in addition to the founding father of two inner startups, acquirer, and investor. In Teradyne Company Improvement, he performed a key function within the acquisitions of Common Robots, Cellular Industrial Robots, and others. A holder of dozens of patents, Truebenbach can be a Teradyne engineering fellow. He has spent intensive time in China, exploring analysis, partnerships, and functions.
- Eugene Demaitre, editorial director at The Robotic Report: Demaitre was senior editor of The Robotic Report from 2019 to 2020 and editorial director of Robotics 24/7 from 2020 to 2023. Previous to working at WTWH Media, Demaitre was an editor at BNA (now a part of Bloomberg), Computerworld, TechTarget, and Robotics Enterprise Evaluate. Demaitre has participated in robotics webcasts, podcasts, and conferences worldwide. He has a grasp’s in worldwide affairs from the George Washington College and lives within the Boston space.
Register for RoboBusiness in the present day!
Based in 2004, RoboBusiness is the premier occasion for builders and suppliers of economic robots. The occasion is produced by WTWH Media, which additionally produces The Robotic Report, Automated Warehouse, and the Robotics Summit & Expo.
This 12 months’s convention can even characteristic greater than 60 audio system, a startup workshop, the annual Pitchfire competitors, and quite a few networking alternatives. Over 100 exhibitors on the present ground will showcase their newest enabling applied sciences, merchandise, and companies to assist remedy your robotics growth challenges.
RoboBusiness might be co-located with DeviceTalks West, the premier trade occasion for medical know-how professionals. Each occasions appeal to engineering and enterprise professionals from a broad vary of healthcare and medical know-how backgrounds.
Registration is now open for RoboBusiness 2025.
For details about sponsorship and exhibition alternatives, please contact Colleen Sepich at csepich[AT]wtwhmedia.com.
