Netflix’s Christmas Day NFL games attracted more than 64 million viewers.

Netflix’s broadcast of NFL games on Christmas Day proved a resounding success, as Nielsen ratings designated them “the most-streamed NFL games in US history.” The Kansas City Chiefs’ match against the Pittsburgh Steelers garnered a significant 24.1 million average minute audience, while the Houston Texans and Baltimore Ravens game tallied 24.3M AMA, collectively drawing nearly 65 million viewers.

Despite exceeding expectations with a massive audience tuning in to the Mike Tyson-Jake Paul boxing match last month, Netflix’s technical prowess largely remained consistent across both NFL games and star-studded performances by Mariah Carey and Beyoncé.

The NBA typically enjoys a monopoly on basketball programming during the NFL’s holiday break. However, despite competing Netflix broadcasts, the league claimed its Christmas Day lineup averaged 5.25 million U.S. viewers, marking the most-watched holiday in five years? All five games saw an increase from last year, with total viewership jumping 84% from 2023.

On Wednesday, the NFL announced that the game between the Kansas City Chiefs and Pittsburgh Steelers had become the second most-watched live title on Netflix, with one-third of its viewers at the time tuning in to watch that match.