Meta’s AI aspirations received a significant boost from its massive WhatsApp user base of over 500 million in India.
Susan Li, Meta’s chief financial officer, revealed on Wednesday that India has emerged as the most crucial market for leveraging Meta AI capabilities, marking a significant achievement mere months after the product’s Indian debut.
During Meta’s second-quarter earnings call, Li emphasized that users have made billions of queries on Meta AI since its inception.
“We’re witnessing encouraging signs of retention and engagement on WhatsApp, a development that aligns with India’s emergence as our largest market for Meta AI adoption.”
In 2021, Meta launched Meta AI, a cutting-edge technology currently integrated across its entire ecosystem, including Instagram, Facebook, Messenger, WhatsApp, and the internet. The corporation upgraded its chatbot in April, deploying the latest Llama 3 model across more than a dozen countries.
While Meta was testing its new system, it didn’t do so until after India’s general elections had concluded.
The corporation has faced cultural hurdles in adapting its AI strategy to effectively resonate with the Indian market. According to TechCrunch, in 2022. In July, several X customers voiced concerns that Meta adjusted its algorithm to address inconsistencies by introducing a new stage of accountability for religious humor.
Meta AI is now available in 22 countries, including Argentina, Chile, Colombia, Ecuador, and Mexico, following its recent expansion into these markets.
Mark Zuckerberg noted that training the next-generation LLaMA model requires an estimated tenfold increase in computational resources.
According to Zuckerberg, “The computational requirements needed to train Llama 4 are expected to be approximately 10 times more substantial than those required for Llama 3, with future models continuing to surpass this threshold.”
Meta saw encouraging signs for its social media platforms beyond AI developments. The fashion giant boasts a staggering 200 million virtual customers for its brand, Threads. Meta recently announced that. Zuckerberg noted that Facebook is witnessing encouraging results of its usage among young adults in the US.
