As CES kicks off in Las Vegas, McAfee proudly stands on the forefront of innovation, showcasing our management in AI and our dedication to driving transformative breakthroughs in tech. Listed below are the important thing highlights of McAfee’s participation at CES 2025:
1. Asserting McAfee Rip-off Detector
At CES, we’re asserting McAfee Rip-off Detector – essentially the most complete safety in opposition to textual content, electronic mail, and video scams. Right now’s scams are smarter, sneakier, and extra convincing than ever. We’re serving to customers take again management with AI-powered rip-off detection to cease scammers of their tracks.
2. Remodeling Experiences with AI PCs
Tuesday Highlight:
Dan Huynh, McAfee’s VP of Enterprise Growth, joins a panel of enterprise leaders to discover the capabilities of AI-powered PCs. From enhanced video and photograph modifying to quicker computing speeds and improved safety, this session delves into how AI PCs are reshaping work, play, and creativity.
3. Combating Deepfake Scams with AMD
McAfee has introduced an thrilling partnership with AMD to fight deepfake scams and misinformation. The McAfee Deepfake Detector now leverages the Neural Processing Unit (NPU) in AMD Ryzen™ AI 300 Collection processors, enabling quicker and extra correct detection of manipulated content material.
4. Connecting with Qualcomm
Qualcomm can be showcasing McAfee’s Deepfake Detector expertise at CES, with demos working on their high-performance, low-powered AI silicon. These demonstrations spotlight McAfee’s dedication to tackling the rising menace of malicious AI deepfakes.
5. Panel on Belief within the Age of AI
Thursday Highlight:
German Lancioni, McAfee’s Chief AI Scientist, takes the stage to debate utilizing AI as a software in opposition to AI-generated disinformation. This session will sort out the query: How can individuals belief what they see in a world of malicious AI deepfakes?