TL;DR
- Samsung has partnered with renowned designer LaQuan Smith to introduce a unique collection of high-end sleepwear, available in limited quantities.
- The design of the pajamas is reportedly inspired by the majestic Galaxy Ring.
- The Sleepwear Revolution seeks to blur the lines between nighttime attire and daytime fashion, encouraging individuals to repurpose their slumber wear for everyday wear.
Occasionally, the technology sector converges with the fashion industry, yielding innovative partnerships. For Samsung, collaborating with fashion brands on limited-edition products is a familiar move, having previously partnered with companies like to release bespoke versions of their popular items. This time around, its latest team-up takes a distinct turn as it forgoes introducing new, limited-edition technology altogether. Samsung is introducing a new line of limited-edition sleepwear, marking an unconventional foray into the fashion industry.
Samsung hasn’t partnered with LaQuan Smith to create sleepwear inspired by its Galaxy Z Fold3 smartphone.
LaQuan Smith in collaboration with Samsung has launched a collection called Lucid Dream, offering luxurious two-piece pajama sets designed for both men and women. Samsung claims that the design of the sleepwear was inspired by the Galaxy Ring, with the goal of creating an article that can seamlessly transition from daytime wear to nighttime use, much like the continuous functionality of its smart ring.
In response to Smith:
The Galaxy Ring seems like exquisite jewelry at first glance, but there’s more to it than initially meets the eye. As I spent time surrounded by the majestic beauty of the galaxy ring, I was struck by the profound impact that a good night’s sleep has on my creative spark, my imagination often fueling innovative ideas and artistic endeavors.
Although this partnership may seem commonplace in today’s market, Samsung is far from being a one-trick pony, constantly striving for innovative approaches. Last year, Lenovo collaborated with three renowned fashion designers to unveil a strikingly unconventional smartwatch design.
Once the limited-edition pajamas make their debut at New York Fashion Week, Samsung will release them for retail purchase. Every item of the four-piece sleepwear collection may also feature a QR code, providing additional information on Smith’s expertise with the Galaxy Ring and how it inspired the design.
