Within the final week, Grok has change into probably the most downloaded app on the App Retailer in main nations just like the USA, UK, and Singapore. Whereas Grok-4 is genuinely an incredible LLM, the chatbot lacked one of the in-demand AI options – movies. Nevertheless it looks like Elon Musk caught the whiff of this FOMO too. That’s why he, alongside together with his crew, has simply launched Think about: an AI-based video era characteristic of their chatbot.
Is it nearly as good as Veo 3 by Google or Sora by OpenAI? Learn additional to place all of your queries to relaxation. Additionally, this weblog will information you on what Think about is, how you can entry it, and what you are able to do with it.
Let’s put our creativeness to the take a look at with Think about!
What’s Grok Think about?
Grok Think about is the newest video era characteristic out there in X’s Grok chatbot, able to producing each photos and movies. It makes use of easy textual content prompts to supply high-quality outputs.
“Grok Think about is now making *movies* in 1/2 to 1/4 the time that main opponents take to make a single picture!” – Elon Musk
Evidently, Think about is quick and livid, actually. It’s user-friendly, and anybody with fundamental prompting abilities can deliver their creativeness to life utilizing Grok’s Think about. The movies generated are 6 seconds lengthy, shorter than what Veo 3 produces however longer than OpenAI’s Sora.
Additionally Learn: Qwen-Picture, The most recent Picture Technology Mannequin by Alibaba is Obtainable for FREE!
What are the Key Options of Grok Think about?
A few of the key options of Think about are:
- Textual content to Picture/Video Technology: The mannequin creates each photos and movies from textual content prompts. Customers merely present detailed descriptions of what they need, and the mannequin generates the content material rapidly.
- Picture to Video Technology: The mannequin may also produce movies utilizing uploaded photos as references, remodeling nonetheless footage into transferring scenes.

- Audio Integration: The movies embody AI-generated soundtracks that routinely sync with the visuals, matching the temper and theme completely. No silent clips right here!
- Fewer Restrictions: Wish to crank up the creativity? Allow Spicy Mode to bypass strict filters and discover edgier, much less censored outputs. Excellent for creators who prefer to push boundaries. However there nonetheless are guardrails in place relating to delicate content material.

- Velocity Meets Creativity: Whereas most AI video instruments go away you ready (1-2 minutes – an eternity in AI time), Think about delivers in half the time whereas producing extra inventive outcomes. Quick doesn’t should imply generic.
- Voice Command Magic: Skip the typing – simply communicate your imaginative and prescient. Think about’s voice help enables you to generate photos and movies by pure voice instructions, making creation as simple as having an thought.
Who can entry Grok’s Think about?
Think about is at the moment launched in beta model and is barely out there to the next paid clients:
- Tremendous Grok and Tremendous Grok Heavy customers have early entry to the Think about video era software.
- X Premium + & Premium customers should not eligible for the early entry, however they’ll be a part of the waitlist, and if they’re lively X customers, they’ll count on to get entry quickly.
Presently, there’s a restrict to the variety of movies that may be rendered utilizing an account. The bounds for Premium, Premium +, and Tremendous Grok Heavy customers are 50, 100, and 500, respectively.
How you can Entry Think about?
To entry Grok’s Think about, comply with these steps:
- Obtain the Grok/ Tremendous Grok Cellular app (as Think about is at the moment solely out there within the cell app)
- As soon as downloaded, login along with your paid account
- You can see it as an choice on prime: Ask – Think about.
- Click on on Think about
Add your immediate within the textual content field to get began.
Let’s Strive Grok’s Think about
Now that we all know all about Grok’s newest video era, let’s take a look at the way it performs on the next duties:
- Producing a Product Video
- Producing a Viral Meme Video
- Producing a Film Shot
Process 1: Product Video
Immediate: “A mannequin picks up a lipstick, formed like a metallic pen, positioned on a 90’s retro type restaurant and applies it on her lips and smiles, the main target needs to be on the lips and the background must be of a retro type restaurant, which is barely blurred. The identify of the lipstick – Nude browns by Popper, comes on the display screen on the finish.”
Output:
The mannequin begins by producing varied photos primarily based in your immediate. You’ll be able to choose the picture that you simply like the perfect. When you click on on it, you get the next choices:

- You’ll be able to mark the picture as a favorite by clicking on the “coronary heart icon”.
- You’ll be able to obtain the picture by clicking on the “downward arrow icon”.
- You’ll be able to share the picture by clicking on the “upward arrow icon”.
Lastly, on the proper facet, you’ll find the choice to “make video”, click on on it, and inside a number of seconds, you’ll get a video primarily based in your immediate, which can characteristic the picture that you simply chosen.
The video generated virtually immediately, and the standard shocked me! It completely centered on the lipstick as I’d laid out in my immediate. Whilst you can inform it’s AI-generated (the mannequin struggled with realistically making use of the lipstick), the HD high quality shines by.
What actually impressed me? Each single phrase from my immediate appeared within the video precisely as written with none awkward misspellings or misinterpretations.
Process 2: Meme Video
Immediate: ”A monkey typing furiously on a laptop computer whereas one other monkey asks it to return exterior, whereas the primary monkey refuses and says – AI Brokers are coming to take its job”
Output:
As anticipated, Think about generated a number of picture choices for me to select from. Nonetheless, not like my earlier expertise, among the generated photos contained incorrect textual content – a noticeable step down in accuracy this time.

There have been spelling errors. Lastly, after going by a ton of generated photos, I discovered one which had right textual content and gave the same really feel to the immediate I had given.
Whereas my immediate had different asks, which I couldn’t discover in a single picture. However the picture that I used to generate my video made a reasonably humorous meme. The sound that it got here felt like two monkeys bickering. Total, I just like the video – it felt enjoyable and served the aim.
Process 3: Film Shot
Immediate: “A lady working by a darkish alley, digicam working together with her, from the highest, it begins to rain and he or she slips and appears again with concern, the final shot stays centered on her face, a cinematic shot.”
Output:
The software gave me a number of picture choices to select from, however the ensuing video didn’t absolutely ship on my immediate. Whereas it began sturdy – capturing the precise atmosphere and shot I requested – the standard noticeably dropped because the video progressed. The AI-generated artifacts grew to become apparent, making flaws simple to identify.
I think the mannequin struggled as a result of my immediate contained a number of advanced requests. That stated, the audio results have been spot-on – completely matching what the scene wanted.
How is Grok’s Think about?
I’ve combined opinions about Think about. The 2 greatest issues about Think about are its velocity and the standard of photos that it generates. On the subject of video era, I believe we are going to quickly see it getting higher. Proper now, the mannequin is behind Sora and Veo 3 and Chinese language fashions like Hulileo and Wan, all of that are a beacon of what’s potential with video era.
The outcomes from Think about get higher because the prompts get extra detailed, so ensure that to present as a lot context as potential when producing your movies. The sounds which are at the moment generated are simply generic; they don’t fairly amalgamate with the movies being generated.
Conclusion
Think about is a superb mannequin, nevertheless it has scope to enhance considerably. On condition that it’s Grok’s first picture era mannequin, I imagine the crew will quickly make it far superior to any current mannequin. Presently, the mannequin performs effectively, however with so many superior video era fashions on the market, it does really feel barely outdated.
That stated, go forward and provides Think about a strive. It’s nice for fast snippets and brief movies to showcase concepts. And with its pretty versatile charge limits, you’ll be able to genuinely create one thing significant with it.
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