Berlin-based FinTech Pliant has acquired the Vienna-based Insurtech startup hello.well being to allow Pliant to use its fee experience to the insurance coverage sector whereas additionally gaining worthwhile industry-specific know-how.
This marks the corporate’s second acquisition following the acquisition of Friday Finance in 2023. hello.well being will proceed to function independently, whereas benefiting from Pliant’s help and infrastructure to extend the power, stability, and effectivity of its product providing.
“hello.well being has developed a formidable answer on the intersection of FinTech and insurance coverage. By embedding a fee choice into the submission course of, they’re revolutionising what has historically been a cumbersome reimbursement workflow and creating actual worth within the course of. That’s precisely our ambition: to make advanced operational workflows digitally easy,” mentioned Malte Rau, CEO of Pliant.
Based in 2020, Pliant helps over 3,500 companies and greater than 20 companions globally. As a licensed e-money establishment (EMI), they challenge Visa-powered bank cards in 11 currencies throughout greater than 30 international locations, serving to corporations streamline and simplify funds.
Their modular, API-first platform helps companies streamline spending, enhance money move, and combine funds into their monetary workflows. Designed for industries with advanced fee wants, similar to journey and fleet, Pliant goals to allow larger effectivity, management, and profitability.
They serve two major buyer segments:
- Corporations trying to optimise operational processes by way of intuitive apps and APIs, gaining management, automation, and monetary flexibility by way of prolonged credit score traces.
- Corporations similar to monetary software program platforms, ERP suppliers, and banks that wish to
launch or improve their bank card choices utilizing Pliant’s embedded finance and white-label options.
Pilant has developed a digital interface between insurance coverage carriers and prospects. By utilizing a fee card, insured people not should pay upfront and may submit invoices (e.g. healthcare invoices and prescriptions) for reimbursement immediately through a cell app.
hello.well being was based in 2019 by Fredrik Debong (Co-founder of mySugr) and Sebastian Gruber (previously McKinsey).
“Our partnership with Pliant permits us to suppose even larger about our mission. Collectively, now we have the chance to remodel monetary processes within the insurance coverage and healthcare industries – eliminating the cumbersome reimbursement procedures and considerably enhancing the expertise for each customers and healthcare suppliers,” mentioned Sebastian Gruber, CEO and Co-founder of hello.well being.
This strategic acquisition reinforces Pliant’s technique of mixing a funds platform with deep {industry} know-how. Whereas Pliant already handles digital card and fee infrastructure for banks, the acquisition of hello.well being brings insurance-specific experience to the corporate.
