Copenhagen-based ReBloom, a FinTech startup targeted on the non-public secondary buying and selling area, has efficiently raised a €400k pre-Seed spherical to gasoline its progress.
Based solely three months in the past, the corporate goals to democratise entry to unlisted shares via its AI-driven platform, permitting buyers to commerce shares in non-public corporations like SpaceX, Revolut, and Bolt.
“We’re extremely grateful for the nice and cozy welcome we’ve obtained available in the market. It confirms
that the timing for our platform is excellent. Elevating this pre-seed spherical permits us to
speed up our progress even additional,” stated Camilla Molina Nysum, CEO of ReBloom.
Based in 2024 by Camilla Molina Nysum and Daniel Abdulla Bobruk, ReBloom leverages AI to match customers with the best alternatives based mostly on their danger profile and monetary targets. The expertise additionally simplifies the funding course of, making certain a seamless expertise.
In accordance with ReBloom, they’re tackling a long-standing difficulty within the funding world—non-public secondary markets have historically been unique, dominated by networks with restricted accessibility and excessive transaction charges.
Nysum, a seasoned investor herself, recognised these boundaries firsthand: “Public inventory markets have change into extensively accessible over the previous many years and we’ve got seen an enormous democratisation and tech adoption within the public market. However the non-public marketplace for unlisted shares stays the Wild West—fully inaccessible except you understand the best folks and are keen to pay excessive transaction charges. Our mission is to standardise and make this market investable for each non-public and institutional buyers,” she added.
In accordance with ReBloom, the funding comes at a time when the startup ecosystem is going through robust challenges, with many struggling to safe funding. Notably, solely 2% of enterprise capital is allotted to female-founded startups, making ReBloom’s achievement notable. The contemporary capital shall be used to reinforce the platform’s capabilities and increase its attain.
The rising development of delayed IPOs is additional fuelling the necessity for secondary buying and selling options. In accordance with market knowledge, the secondary market is ready to triple over the subsequent seven years as non-public corporations keep off public exchanges for longer. ReBloom goals to offer much-needed liquidity to buyers who beforehand lacked environment friendly methods to enter this area.
“We see a quickly evolving market, however with out the mandatory instruments to help this progress. Our platform solves this downside by offering entry in a manner that prioritises buyers’ wants and places the ability again of their arms,” defined Nysum.
“As former buyers, we’ve personally struggled with how tough it’s to entry this market, in addition to how fragmented and handbook the processes are. We needed to vary that. We noticed a niche available in the market and used our technological experience to construct one thing we actually imagine will rework all the trade,” Nysum added.
With its AI-driven method and dedication to breaking down boundaries in non-public buying and selling, ReBloom is well-positioned to capitalise on the rising secondary market demand.
