A pioneering UK-based household workplace fund has officially launched, injecting capital into innovative, early-stage startups that are revolutionizing the customer space and driving meaningful change.
Founded by Fiona Humphries and Ellie Craig, FIGR – a non-profit organization – empowers businesses to create tangible, positive environmental or social impact through its support.
The fund invests between €241,000 and €361,000 at the pre-seed and seed levels, focusing on companies that align with its three categories of “Changemakers”:
- Sustainable Lifestyle Curators: Providing access to eco-friendly and socially responsible products. FIGR identifies top-notch companies offering guilt-free goods that consumers genuinely desire, encompassing environmentally conscious skincare and cleaning products, ethical jewellery, and wholesome food.
- Enablers: By crafting innovative tools that empower individuals and businesses to adopt more sustainable and morally conscious choices. The
fund will again founders As innovations in applied sciences, supplies, and processes continue to evolve, we’re empowered to excel, with AI-powered sustainable procurement at the forefront, alongside eco-conscious packaging solutions that streamline our journey towards a more sustainable future. - Pioneering innovators crafting transformative solutions to tackle pressing challenges that impact clients’ daily experiences. FIGR will invest in companies addressing real-world problems affecting everyday people, including education, healthcare, and femtech initiatives.
It is FIGR’s distinctive strength of leveraging the concentrated expertise of its workforce across client sectors, small business development, and impact-driven projects that sets them apart. Acknowledging their vision, they stated:
, Portfolio Director, added:
The advisory team at FIGR Ventures comprises esteemed professionals, including Nic Humphries, senior associate at Hg; Richard Chapple, co-founder of the Development Foundation; and Richard Johnson, impression advisor at Volans, among a distinguished group of experts.
