At Efficiency Drone Works (PDW), we’re on the forefront of making customized small unmanned aerial programs (sUAS) for the fashionable warfighter. PDW is proudly American owned, with all design, engineering, and manufacturing of our merchandise going down domestically.
Position – Hybrid – Huntsville, AL
We’re in search of an skilled and progressive Product Advertising Supervisor to design and lead go-to-market (GTM) methods for PDW’s cutting-edge drone options for the protection and public security sectors. On this position, you’ll craft compelling advertising campaigns, content material, and messaging that inform and join with clients, demonstrating the worth of PDW merchandise.
As a part of a dynamic and fast-growing group, you’ll collaborate with Advertising, Gross sales, Product, and Engineering groups to ship impactful gross sales instruments and advertising supplies that place PDW as a market chief. Reporting on to the VP of Advertising, this position provides the chance to make a significant impression in a high-growth, mission-driven group. The perfect candidate will thrive in an progressive, fast-paced atmosphere, take initiative, and translate technical data into compelling advertising deliverables.
Duties
Develop and execute GTM methods, together with new product launches and sustainment campaigns, in collaboration with key stakeholders in Advertising, Gross sales, Product, and Engineering.
Function liaison between Advertising and Product, making certain correct and constant messaging throughout all channels.
Develop and execute pricing methods by analyzing market traits, buyer insights, and aggressive positioning to maximise income and align product worth with buyer wants.
Oversee the creation of product advertising supplies, together with conceptual graphics, movies, and shows, to help Gross sales and buyer engagement efforts.
Collect buyer and aggressive insights to tell product positioning, messaging, and key differentiators.
Help with improvement of white papers and proposals, and different technical advertising content material, together with sourcing and managing inventive property (pictures, images, copy).
Attend conferences, commerce reveals, demos as essential to help Gross sales group and collect buyer suggestions.
Necessities
5-7 years of expertise in product advertising or associated area.
Confirmed success in growing advertising methods, executing GTM plans, and collaborating throughout groups.
Sturdy potential to translate technical ideas into accessible, compelling advertising content material.
Self-motivated and thrives in fast-paced, start-up atmosphere.
B.S. or superior diploma in Advertising, Communications or associated area
Expertise in U.S. authorities, protection or public security sectors.
Information of UAS and drone applied sciences, ideally in protection or public security purposes.
10-15% journey.
ITAR Requirement
In compliance with Worldwide Site visitors Arms Rules (ITAR), candidates should be U.S. Residents, U.S. Everlasting Residents (Inexperienced Card holders) or people granted asylee/refugee standing as outlined by 8 U.S.C. 1324b(a)(3).
Compensation and Advantages
PDW values our group, and we provide a compensation bundle reflective of your expertise and capabilities. Advantages embrace:
Complete BCBS medical, dental, and imaginative and prescient protection; 80% sponsored by the corporate.
Secure Harbor 401(Okay) with firm match.
A relaxed work atmosphere that encourages individuality and innovation.
Aggressive wage, beneficiant paid day without work (PTO), and versatile depart choices.
Dedication to Inclusivity
PDW is an equal alternative employer that upholds all federal and state non-discrimination legal guidelines. We guarantee a good and unbiased analysis for employment for all certified candidates, no matter race, colour, faith, age, intercourse, sexual orientation, gender identification, nationwide origin, marital standing, medical situation, incapacity, genetic data, veteran standing, or every other attribute protected by regulation.
Associated
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