For four decades, Cisco has earned the trust of clients and partners worldwide by delivering innovative, high-quality products across our distinct business domains: networking, security, observability, and collaboration. The company’s success hinges on a comprehensive understanding of market dynamics and seamless management, ensuring seamless integration throughout every stage. Despite this, what brought us to this point won’t propel us forward.
As we speak, a fresh start unfolds amidst an ever-evolving landscape of expertise. Organizations do not necessarily need to partner with a vendor. Compared to other options, organizations typically require collaboration with a strategic partner to acquire solutions that effectively address their most pressing concerns.
As we embark on this fresh day, the query naturally arises: “How can we recalibrate the equation to yield a 10-fold impact for Cisco, our partners, and our clients?” The answer lies in a cutting-edge strategic initiative that is propelling our go-to-market and corporate strategy forward: One Cisco.
At Cisco, we’re focused on empowering four key pillars – networking, safety, observability, and collaboration, which includes Splunk – to deliver three critical outcomes for our clients in the AI era: powering AI-ready infrastructure, future-proofed workspaces, and digital resilience. Each outcome aligns with the board-level priorities, creating crucial differentiation for Cisco and offering unparalleled development opportunities for our partners.
Currently, we are refining and streamlining our product offerings, seamlessly integrating the entire breadth of the Cisco product suite for the benefit of our customers and partners. We’re focusing on the outcomes that truly matter to our clients, leading to more effective engagement opportunities for their companions at a higher level within the group. Ultimately, this comprehensive go-to-market strategy will yield tangible value to clients and unlock unparalleled growth opportunities for our partners.
Experience the groundbreaking worldwide session keynotes on Accomplice Launch Expertise, available starting November 12th.
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