Cisco IDC MarketScape Chief 2025 in Video Conferencing

As we gear up for WebexOne and Cisco Associate Summit, I need to share recognition that belongs as a lot to you because it does to us.

Cisco has been named a Chief within the 2025 IDC MarketScape for Worldwide Enterprise Video Conferencing Techniques. Whereas this validates our know-how management, IDC particularly highlighted our channel scale and attain as key contributors to this sturdy ranking. This recognition is due largely to the worth you add with our clients each single day.

Thanks. Your experience, buyer relationships, and dedication to delivering distinctive collaboration experiences are elementary to this achievement. When IDC evaluates market management, they’re seeing the mixed power of Cisco’s innovation and your execution within the discipline.

Why This Issues for Your Enterprise

When IDC acknowledged Cisco as a Chief, they highlighted one thing our companions expertise firsthand: we ship “an end-to-end portfolio that gives flexibility by way of interoperability and integrates AI-powered collaboration, networking, safety, and administration choices.”

What does this imply for you? It means you’re not simply promoting video conferencing units. You’re providing clients a complete collaboration ecosystem that no competitor can match.

Your Aggressive Edge in Three Key Areas

1. Full Options Portfolio: IDC famous that “Cisco has probably the most full set of communication and collaboration choices of any participant on the grid.” This breadth provides you a number of entry factors with clients and the flexibility to broaden offers past simply {hardware}. You’re promoting built-in experiences that embody Webex software program, {hardware}, networking intelligence by way of ThousandEyes, and unified administration by way of Management Hub.

2. Safety Management That Closes Offers: In industries the place safety isn’t negotiable (authorities, monetary companies, protection), IDC acknowledged that “Cisco additionally units the requirements in safety, offering options licensed to be used inside authorities businesses, armed forces, monetary companies, and different important verticals.” This certification opens doorways that stay closed to rivals.

3. Future-Proofed AI Innovation: Our decade-long AI technique and partnership with NVIDIA means you’re promoting options that evolve with buyer wants. Options like spatial conferences for Apple Imaginative and prescient Professional, clever framing, and AI-powered machine administration by way of Management Hub aren’t simply differentiators immediately. They’re proof factors that Cisco stays forward of market calls for.

The Flexibility Your Prospects Demand

Right here’s what units us aside in actual buyer conversations: whereas our units are optimized for Webex, we perceive that the majority enterprises use a number of assembly platforms. That’s why our units are licensed for Microsoft Groups Rooms, with Zoom certification coming in This fall 2025, plus enhanced interoperability with Google Meet. Each Desk, Board, and Room collection system helps BYOD connectivity.

This open strategy means you may win offers no matter your buyer’s current assembly platform investments. That’s a flexibility that rivals merely can’t match.

Backed by Cisco’s Buyer Expertise Group

Once you promote Cisco collaboration options, you’re backed by what IDC known as our “skilled companies capabilities delivered immediately in addition to by way of its wide-ranging community of channel companions.” Our Buyer Expertise group helps guarantee profitable deployments and adoption, decreasing your help burden and rising buyer satisfaction.

What This Means as We Head into WebexOne and Associate Summit

This IDC recognition validates the technique we’ve been executing collectively. As we put together for these necessary occasions, keep in mind that you’re representing a confirmed market chief with:

• The trade’s most complete collaboration portfolio
• Safety certifications that open doorways rivals can’t entry
• AI-powered innovation that future-proofs buyer investments
• Unmatched interoperability that removes obstacles to adoption
• World-class help that ensures buyer success

Obtain the whole IDC MarketScape report to arm your self with the info factors and analyst insights that may provide help to win extra offers and develop your collaboration enterprise with confidence.

This recognition isn’t simply validation of our know-how. It’s validation of the partnership we’ve constructed collectively and the worth we’re delivering to clients on daily basis.