Tuesday, August 12, 2025

LinkedIn Isn’t Constructed for Us: Why Content material Creators Ought to Assume Twice | by Jacqueline Tydus | The Startup | Aug, 2025

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Have you ever ever stepped right into a room and instantly thought, “Yup, I don’t belong right here”?

That’s me on LinkedIn now.

It’s like a endless workplace occasion the place everybody’s exhibiting off their newest promotions, humblebragging about certifications, and celebrating “small wins” that really feel suspiciously like… LinkedIn bait. In the meantime, you, the indie creator, simply making an attempt to share stuff that issues, are quietly questioning: “What am I even doing right here?”

I’ve been on either side of the LinkedIn fence. Again within the day, I wasn’t simply on LinkedIn, I used to be a kind of top-ranked profiles (you already know, “Prime 5% Most Considered” or no matter they used to name it). I had over 5,000 connections, tons of testimonials from professionals I’d labored with throughout my time as a convention supervisor and coaching marketing consultant, and a profile that was principally glowing. And nonetheless, I deleted it. Poof. Gone. No regrets.

Quick ahead just a few years, I rejoined the job pressure and figured, “Okay nice, I’ll play the LinkedIn recreation once more.” So I created a brand new account, began the grind of rebuilding my…

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