Each product launch has a primary. For the Robotiq AX30, that second got here when one of many world’s high pistachio producers stated, “This can be a no-brainer.”
Trying again, it wasn’t only a win for a single mission. It was the primary proof level that our latest resolution was hitting precisely the place the market wanted it to.
Right here’s the way it all got here collectively.

The client: space-conscious, automation-ready, and in excessive demand
This wasn’t a first-time automation purchaser. The client is the second-largest pistachio producer on the planet, and so they have already got practically 200 robots operating of their facility. They name their product “inexperienced gold,” and so they can’t sustain with the demand.
Their motivation for automating wasn’t simply labor or price. It was throughput. Each field they will ship quicker means extra income. And while you’re making an attempt to scale whereas managing area constraints and effectivity, footprint issues simply as a lot as efficiency.
That’s the place the AX30 got here in.
The problem: double the load, similar compact footprint
The job was to palletize 25-pound bins, not one by one, however two at a time. That degree of throughput, with that payload, would have pushed our earlier programs to their limits. The AX30 opened the door.
Working with our native associate, we collected all the important thing inputs like field dimensions, pallet patterns, and top. Our technical staff ran simulations, validated the idea, and helped the shopper see precisely what the system may do of their surroundings.
Their response? “If we will do that, it’s a no brainer.”
The differentiators: efficiency, footprint, and software program
The client had choices, together with bigger industrial robots. However three issues sealed the deal:
- Efficiency
Twin-picking 25-pound bins is just not simple, particularly when pace and consistency are vital. The AX30, paired with Robotiq’s software program and vertical axis, delivered the efficiency wanted with out compromise. - Footprint
Regardless of having a big facility, the shopper is extraordinarily space-conscious. The AX30’s compact cell dimension takes up considerably much less area than a standard industrial robotic resolution, which was a serious deciding issue. - Ease of use
This buyer has deep automation experience. They’re used to programming advanced programs in-house. What impressed them most was that they didn’t must. Robotiq’s intuitive software program made setup and configuration easy. That simplicity was one of many greatest differentiators.
Why this sale issues: the hole simply closed
Earlier than the AX30, there have been sure functions that have been simply out of attain. Heavier payloads, greater pallets, and demanding cycle instances usually required industrial robots.
With this sale, we proved that these beforehand out-of-scope functions at the moment are absolutely addressable.
Which means:
- Higher conversations with skilled clients
- A stronger platform to assist scalable standardization
Trying forward: standardization is the subsequent frontier
This win is not only a couple of single deployment. Many mid-market producers function a number of traces or a number of websites. They’re in search of a single platform they will standardize on.
With Robotiq Palletizing Options, clients can scale extra confidently utilizing the identical software program, the identical configuration instruments, and the identical operator expertise throughout the board.
This consistency is what turns one profitable set up right into a repeatable rollout.
My takeaways
Promoting the primary AX30 was a milestone. However what excites me extra is what it indicators. We’ve got an answer that pushes efficiency, protects footprint, and simplifies deployment in ways in which collaborative programs hadn’t earlier than.
This buyer didn’t simply purchase a robotic. They invested in efficiency, flexibility, and long-term scalability. And so they’re delivery extra inexperienced gold because of this.
May you be the subsequent success story?
Discover out if Robotiq Palletizing Options can suit your manufacturing facility wants in a matter of minutes! Reply a collection of questions and we’ll ship you a personalized simulation and report exhibiting precisely which resolution matches your manufacturing facility area and wishes.