Over the previous few years, Apple has overhauled its complete product vary, together with transitioning the Mac from Intel to its personal processors, introducing the powerful Apple Watch Extremely, including a brand new Plus mannequin to the iPhone lineup, and introducing a brand-new product class – the Imaginative and prescient Professional headset.
In 2025 there’s much more change coming, with a brand new ‘Air’ iPhone rumored, a mysterious HomeHub show, a protracted overdue Mac Professional replace, and far more. Learn on to search out out what’s coming from Apple in 2025.
On this article, we check out what new merchandise we anticipate Apple to launch all through 2025 and past. We have now investigated each rumor and pattern we may discover to deliver you our predictions. Learn on to search out out what might be in retailer.
New Apple merchandise launched to date in 2025
Earlier than we start with the predictions, right here’s a fast take a look at what Apple launched to date in 2025:
Apple’s 2025 new merchandise to date
Foundry
What else is predicted in 2025? Numerous merchandise haven’t been up to date for a very long time – particularly the Mac Professional (which by no means even acquired an M3 replace). So an replace to the Mac Professional is anticipated for 2025, maybe at WWDC in June, however what else is coming from Apple?
Within the sections beneath we’ve cut up merchandise into classes together with Mac, iPad, iPhone, and a few new product classes. Learn on to search out out what to anticipate at Apple’s subsequent occasion and all through 2025.
New iPhones
Foundry
A brand new set of iPhones arrived at Apple’s iPhone occasion on September 9, 2024 after which the iPhone 16E arrived on February 19. What’s subsequent for the iPhone? We will be fairly sure {that a} new iPhone will arrive in September 2025, because it at all times does.
iPhone 17, iPhone 17 Professional and iPhone Air!
The rumors counsel there will probably be a brand new addition to the iPhone 17 line up in 2025. In September, Apple can be anticipated to introduce a brand new mannequin: the iPhone 17 Air which can deliver a recent design and new options.
Learn: iPhone 17 rumors for the newest info now we have.
When? September 2025
iPhone 17e
The iPhone 17e, however, isn’t anticipated till early 2026. The iPhone 16e was launched in February 2025.
Issues might change later in 2026. The iPhone 18 Professional may launch that September, however Apple may delay the iPhone 18 and launch that handset alongside the iPhone 18e within the spring of 2027, in response to some reviews.
When? Spring 2026
New Macs
Apple
The M4 Macs have arrived, so now Apple will probably be trying to roll out the M5 chip. However there’s one Mac nonetheless ready for an M4: the Mac Professional. We assume Apple is growing the M4 Extremely for the Mac Professional and that it’ll arrive this 12 months. Right here’s what you may anticipate from the Mac lineup for the rest of 2025:
M4 Extremely Mac Professional
Earlier in 2025 Apple up to date the Mac Studio with an M4 Max, however the M4 Extremely replace didn’t occur, as a substitute Apple made an M3 Extremely chip only for the Mac Studio. So the place does that depart the M4 Extremely Mac Professional?
We assume that Apple is both experiencing problem with the M4 Extremely, or it has determined to additional separate the Mac Studio and Mac Professional by reserving the perfect chip for the Mac Professional.
We don’t anticipate Apple to vary anything with the M4 Extremely apart from Thunderbolt 5 implementation, however we do anticipate to see it fairly quickly. Learn: M4 Mac Professional rumors for extra info.
When? June 2025 at WWDC
M5 MacBook Professional
Apparently work on the M5 chip was underway as early as January 2025 and the M5 MacBook Professional will probably be arriving on the finish of 2025 (most likely in October as normal). The iPad Professional often is the first to get the M5 chip although (extra within the iPad part beneath). Learn: M5 MacBook Professional: All the pieces you want to know.
When? October 2025
M4 Extremely Mac Studio
The Mac Studio was up to date in March 2025 when it gained an M4 Max and an M3 Extremely chip. Will the Mac Studio get an M4 Extremely when the Mac Professional does? In all probability not right away.
When? TBC
iMac Professional
The M4 iMac delivered some new shade hues, but it surely nonetheless has a 24-inch display screen. Apple discontinued the 27-inch iMac approach again in 2022 when the Studio Show arrived, and there have been rumors ever since that Apple is engaged on a brand new large-screen iMac.
Apple is claimed to be engaged on a brand new “Professional” model of the iMac, a return of the 27-inch iMac Professional maybe, and even bigger. There are sufficient rumors to consider that Apple is certainly engaged on such an iMac, although it’s unclear whether or not it can arrive in 2025 or later. Learn: Bigger iMac Professional rumors.
When? TBC
M5 MacBook Air
We don’t anticipate to see the M5 model of the MacBook Air till spring 2026, and we don’t anticipate a lot to vary apart from the processor.
Learn: M5 MacBook Air: What you want to know
When? Spring 2026
New AirPods
Foundry
The AirPods Max and AirPods Professional have had minor updates since they launched a number of years in the past, however the subsequent era has but to materialize. Will they get a full replace in 2025?
The wait for brand new AirPods Professional may stretch past 2025, however hopefully now. Once they arrive, they might provide new health-related options after they arrive. As for the AirPods Max, there’s a lot Apple wants to handle right here.
Learn: New AirPods rumors for extra info.
When? September 2025
New Apple Watch
Mahmoud Itani / Foundry
The Apple Watch Collection 10 arrived in September 2024, with a barely bigger display screen, however there was no generational replace for the Apple Watch Extremely or the Apple Watch SE. Apple will certainly launch a brand new Apple Watch in 2025 together with new Apple Watch Extremely and SE fashions.
The Apple Watch Extremely might achieve the power to ship emergency texts through satellite tv for pc. We may additionally see blood stress monitoring on the brand new Watches in 2025.
Some reviews say Apple may transfer the Apple Watch SE launch to spring.
Learn: Apple Watch Collection 11
When? September 2025
New iPads
Dominik Tomaszewski/IDG
Virtually the entire iPad vary acquired a refresh in 2024, with the brand new iPad Air and iPad Professional in Could and the iPad mini in October. The iPad lastly acquired an replace in March 2025 (albeit a pointless one because it nonetheless doesn’t help Apple Intelligence) and the iPad Air acquired upgraded to the M3 chip on the similar time. So, what’s subsequent?
M5 iPad Professional
The M5 chip is, apparently, set to reach within the iPad Professional in September 2025, a month earlier than it arrives within the MacBook Professional. Though later rumors counsel that the replace will come after the MacBook Professional… Maybe each on the similar time? Learn: M5 iPad Professional: All the pieces you want to know.
When? September/October 2025
New product classes
If Apple was by no means to innovate away from the merchandise it makes proper now it might be left behind as expertise progresses. It’s no shock due to this fact that the corporate is engaged on varied new areas. We don’t anticipate these to land in 2025, however rumors counsel that a few of them nonetheless may arrive sooner reasonably than later.
HomePod with display screen
Foundry
We do hope there’s some fact within the rumors that Apple is engaged on a HomePod with a display screen. We’ve at all times stated {that a} display screen would make the HomePod infinitely extra usable, however maybe we’re the one ones who hate having to speak to our speaker and management the HomePod through an iPhone (which generally is a drain on the battery).
A display screen would lengthen the makes use of of the HomePod past audio into visible – so you might watch podcasts and information reviews and YouTube movies, however most usefully talk through FaceTime.
Up to now all Apple has accomplished is introduced again the full-size HomePod that it faraway from sale.
Learn: HomePod with display screen rumours.
When? 2025
HomeHub for the good dwelling
Probably related to the HomePod with display screen rumors are claims that Apple has huge plans for the good dwelling and is engaged on various HomeHub associated merchandise. One is claimed to be an iPad like good shows that assist you to management your property units vis HomeOS software program. One other machine is claimed to mount a digicam on a robotic arm that may comply with you round!
When? Late 2025, 2026
Cheaper Imaginative and prescient Professional
The Imaginative and prescient Professional is pricy and just a little cumbersome, however Apple is claimed to be at work on two up to date fashions: a cheaper Imaginative and prescient Professional, and one other high-end mannequin. Maybe “Imaginative and prescient Professional 2” and “Imaginative and prescient Air?”
There might be 4 new AR/VR merchandise coming in 2025, in response to Bloomberg’s Mark Gurman. These may embody a less expensive Imaginative and prescient Professional mannequin (at $2,000).
When? TBC
Apple Automotive
In the event you have been hoping for a bodily Apple Automotive put together to be dissatisfied. Apple has cancelled the Apple Automotive mission after a few decade of growth. However this doesn’t imply there is no such thing as a future for Apple’s car-related analysis.
A second main iteration of CarPlay may takes issues past maps and music to the following degree, giving customers full management over issues like local weather management contained in the automotive. Apple apparently needs to revolutionize the automobile person interface and make it extra user-friendly, handy and practical.
Learn: The Apple Automotive is lifeless. The place does that depart Apple’s auto ambitions?
New Apple merchandise that launched in 2024
Right here’s a fast take a look at what Apple launched in 2024:
What Apple launched in 2023
Apple hit the bottom operating in 2023 and closed the 12 months with the Imaginative and prescient Professional, though it didn’t arrive till 2024:
What Apple launched in 2022
What Apple launched in 2021
- HomePod mini in new colours
- MacBook Professional with M1 Professional and M1 Max
- AirPods (third era)
- Apple Watch Collection 7
- iPhone 13-series
- iPad mini (sixth era)
- iPad (ninth era)
- iMac M1
- iPad Professional M1(third and fifth era)
- Apple TV 4K (2nd era)
- AirTag
What Apple launched in 2020
- AirPods Max
- MacBook Air M1
- 13-inch MacBook Professional M1
- Mac mini M1
- iPhone 12-series
- HomePod mini
- iPad Air (4th era)
- Apple Watch SE
- iPad (eighth era)
- Apple Watch Collection 6
- 27-inch iMac (Intel)
- 13-inch MacBook Professional (Intel)
- iPhone SE
- MacBook Air (Intel)
- iPad Professional (2nd and 4th era)
For details about what Apple launched within the decade earlier than that learn: