At Firestorm, we’re on a mission to revolutionize how protection options are crafted and delivered. Our aim is to empower US ally nations to successfully deter aggressors, no matter their protection funds constraints, by means of revolutionary, cost-efficient applied sciences. As a VC-backed firm, we’re pioneering the event of mission-adaptable aerial autos that prioritize operator effectiveness. Be a part of us as we redefine the protection procurement panorama, making cutting-edge capabilities accessible at considerably decrease prices.
In regards to the Position:
Firestorm is looking for a dynamic and strategic Director of Advertising and marketing to affix our management crew. This position might be pivotal in shaping and executing our advertising methods to raise model consciousness, drive buyer engagement, and gasoline demand for our revolutionary protection options. The Director of Advertising and marketing will oversee the event of complete advertising campaigns, handle digital and conventional advertising channels, and collaborate with cross-functional groups to align advertising efforts with enterprise aims. The best candidate will possess a deep understanding of selling ideas, a ardour for know-how and protection, and the power to guide and encourage a crew.
About You:
You’re a results-driven advertising skilled with demonstrated success in growing and executing high-impact advertising methods, ideally within the protection, know-how, or aerospace sectors. Your inventive mindset lets you design compelling messaging and campaigns that resonate with various audiences, together with authorities businesses and worldwide companions. You’re an distinctive communicator with robust management expertise, able to constructing relationships throughout numerous stakeholders and driving collaboration. Your strategic imaginative and prescient and analytical experience empower you to make data-informed choices that improve advertising effectiveness and contribute to general enterprise development.
Tasks:
- Develop and implement complete advertising methods to reinforce model recognition and appeal to new shoppers inside the protection and know-how sectors.
- Lead the advertising crew within the creation of revolutionary, multi-channel advertising campaigns, together with digital advertising, content material advertising, social media, occasions, and public relations.
- Conduct market analysis and analyses to establish trade developments, buyer wants, and aggressive positioning, utilizing insights to tell advertising methods.
- Collaborate with product administration, gross sales, and engineering groups to make sure messaging and advertising supplies successfully talk the worth of our options.
- Oversee the administration of selling budgets, guaranteeing efficient allocation of assets to maximise ROI on advertising initiatives.
- Construct and keep relationships with trade companions, media representatives, and different exterior stakeholders to reinforce model visibility and credibility.
- Monitor and analyze the efficiency of selling campaigns, using metrics and KPIs to optimize methods and drive steady enchancment.
- Lead crew improvement by means of teaching, mentorship, and fostering a tradition of creativity and accountability inside the advertising division.
- Keep knowledgeable concerning the newest developments in advertising applied sciences and digital advertising practices, integrating new instruments and methods to reinforce our advertising efforts.
Abilities and Expertise Required:
- Bachelor’s Diploma in Advertising and marketing, Enterprise Administration, Communications, or a associated subject; Grasp’s diploma most popular.
- Minimal of seven years of expertise in advertising roles, with no less than 3 years in a management place, ideally inside the protection or know-how sectors.
- Confirmed observe document of efficiently executing large-scale advertising campaigns that drive engagement and buyer acquisition.
- Robust analytical expertise and expertise with advertising analytics instruments, together with Google Analytics, CRM programs, and digital advertising platforms.
- Distinctive written and verbal communication expertise, with the power to tailor messages to numerous audiences, together with technical and non-technical stakeholders.
- Demonstrated capacity to handle and lead a crew whereas fostering collaboration and innovation.
- Proficient in digital advertising methods, search engine marketing, SEM, content material creation, and social media administration.
Bonus Abilities/Expertise:
- Expertise within the protection, aerospace, or high-tech industries, with a stable understanding of market dynamics and buyer wants.
- Familiarity with authorities contracting processes and protection procurement laws.
- Expertise with model improvement and company communications in a extremely regulated trade.
Different Necessities:
- Skill to acquire and keep safety clearance.
- Willingness to journey as much as 25% a month for trade occasions, shopper conferences, and conferences.
- US Citizenship is required to acquire safety clearance.
- Different duties as assigned
Base Wage: 140K to 160K
Be a part of us at Firestorm and be part of a transformative crew devoted to shaping the way forward for protection options! We’re an Equal Alternative Employer dedicated to fostering an inclusive work surroundings. Our tradition promotes collaboration, respect, and belief to empower passionate people to excel of their roles. We provide a aggressive wage, complete advantages, and alternatives for profession development.
To use, please ship your resume to us at [email protected]
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