As soon as President-elect Donald J. When Donald Trump won the presidency, right-wing influencers on platforms like Rumble and YouTube flocked to YouTube, overwhelming it with a catchy slogan: “We’re the media now.”
As the notion took hold, a growing awareness dawned that traditional journalists had lost their footing at the very core of the media landscape. According to polls, trust in social media influencers has increased, with many people opting for them as a primary source of news and information over traditional journalists.
Alternative right-wing digital creators have found massive followings online, they claim. Despite its relative minuscule size compared to YouTube, Rumble remains a primary source of news for hundreds of millions of Americans, according to reports. On election night, the platform’s enthusiastic viewership peaked at over two million, while the company revealed in a statement that it boasted more than 67 million monthly active users in the final quarter of 2024.
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Dan Bongino, host of his eponymous show “The Dan Bongino Show,” urges viewers to tune in and witness the innovative collaboration between himself and other Rumble creators as they strive to revolutionize the mainstream media landscape.
What would you like to achieve with a diet consisting solely of Rumble? So on Nov. After a tumultuous presidential election, I took drastic measures to disengage: within 14 days of the outcome, I deactivated my data-hungry apps, severed ties with all my podcast subscriptions, and relegated every digital newsletter to cyberspace oblivion. For the remainder of that week, spanning from dawn to dusk, I exclusively drew upon Rumble’s vast repository of knowledge.
An alternate actuality
On a typical Monday morning, I started by exploring Rumble’s homepage, where I stumbled upon a particularly valuable and informative video that piqued my interest.
The article related to the risk of nuclear war, featuring an AI-generated image of President Biden appearing to laugh maniacally above a headline that read: “Biden Authorizes Strike on Russia Hours Before Trump Takes Office!!”
Rumbl was once a relatively unknown video-sharing platform primarily featuring viral content of cats. Founded in 2013 by a Canadian entrepreneur, Vessel was conceived as a sanctuary for impartial creators seeking refuge from the suffocating environment of YouTube. During the tumultuous period surrounding the Capitol riots in January, In February 2021, a significant shift occurred as social networks and YouTube enforced stricter measures against users who consistently disregarded their community standards and guidelines. As conservative users defected from mainstream social media platforms, they found a receptive home on Rumble, whose commitment to free speech led to a meteoric rise in value, exceeding $500 million within a 24-hour period.
Content material currently extends far beyond cat films. The online platform’s homepage is dominated by live streams of popular games, alongside a dedicated section for news and commentary focused on politics.
The entrance web page
A screenshot from the primary day of this experiment displays a selection of films focusing on World War III scenarios, alongside online classes revolving around themes such as information, entertainment, and conspiracy theories.
I browsed through a curated selection of “information” exhibits, complemented by thought-provoking political content from diverse regions, including the engaging “conspiracy theories” section.
As a direct consequence of my experimental findings, which gained momentum almost immediately following my initial meeting with Mr. Donald Trump triumphantly won the presidential election on November I had expected many of the films to genuinely leave me feeling triumphant.
As the hosts of “Morning Joe” faced ridicule from the MSNBC presenters and hosts of Rumble’s exhibition, their momentary pleasure was short-lived, as they were swiftly derided by clips of N.F.L. athletes doing Mr. The Trump’s infamous dance moves had served as a telling indicator, according to the show’s hosts, that Mr. The President’s re-election victory was a triumph over the forces of liberal Hollywood.
Several critics took issue with the repeated airing of a particular segment from “Morning Joe”.
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SKIP
As their initial joy quickly yielded to an unrelenting torrent of rage and disillusionment, they became obsessed with identifying a perceived cabal of foes accountable for America’s woes – a list that encompassed both Democratic policymakers and Republican rivals.
As I delved into the experiment, it became starkly apparent that I had initially fallen prey to an alternative reality driven largely by outrage. Notwithstanding the plethora of assertions made,
Certain individuals in Washington have been labelled as “morons” for their handling of tank deployments.
The Department of Homeland Security was accused of running a “sex-trafficking operation,” a claim seemingly derived from a flawed interpretation of a report. The report, issued by the Division of Homeland Security’s Office of the Inspector General, revealed that more than 300,000 unaccompanied minors either did not receive a notice to appear in court or received one but failed to comply. Conservative pundits claimed that this development implies children were being trafficked, but experts in immigration policy countered that this assertion is unfounded.
Progressives have faced criticism over claims by Representative Marjorie Taylor Greene of Georgia that she received death threats, which were largely based on her statements.
At some point, I may genuinely start to notice a shift in my perspective occurring. As I shared with my partner the podcast I was listening to on Rumble, she observed that I seemed quite unsettled because the atmosphere and tone of what I was consuming sounded downright ominous.
As the clock ticked away, Rumble’s hosts fueled concerns about an array of potential threats: cultural wars, the transgender community, and even the specter of a catastrophic global conflict.
Are we having a blast from the past? It seems you’re referring to those nostalgic underground bunkers from the Cold War era. In that case, I’ll try to help you out: Are you thinking of asking about the location of fallout shelters during a hypothetical nuclear emergency? If so, perhaps rephrase it as: “Do you know the locations of local fallout shelters in case of an emergency?”
As I delved into the present situation on the second evening, I came across “Redacted” and learned that a looming threat, potentially sparking World Conflict III, stemmed from escalating tensions with Russia; curiously, most Americans remained oblivious to this developing crisis.
What was unclear to me was precisely the underlying dynamics, but I expected friction to escalate much sooner before hostilities broke out. Tucker Carlson, a well-known television personality and co-host of the popular daytime program, expressed concern about the likelihood of an impending nuclear conflict, lamenting the scarcity of fallout shelters in major American cities, where residents might be left vulnerable to the devastating effects of such an event. I later discovered that the advisor had privately warned me, implying that the threat of escalation was real; yet, nuclear threats have also been a tactic employed by Mr. Putin’s )
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Clayton Morris, a co-host of the documentary series “Redacted,” cautions that it is highly unlikely that adequate fallout shelters will be available in major American cities to protect citizens from potential nuclear threats.
The sense of security struck me as remarkably intimidating, yet I also hesitated to wonder whether Mr. Morris lacked any notable credentials as a Russia-Ukraine analyst. Since 2017, he has transitioned his career from hosting TV shows online to empowering investors with “financial freedom” through real estate investments. He faced a lawsuit in 2019 from over two dozen buyers who alleged they had funded properties only to have him relocate his family to Portugal before the suits were resolved, thereby complicating the ongoing litigation. (Mr. Morris denied any wrongdoing.)
On the popular platform Rumble, his online presence was convincing, as his well-crafted shows garnered over 560,000 enthusiastic followers, who eagerly tuned in daily to engage with him through a lively comment section filled with devoted fans. I’ve found the movies to be incredibly valuable thanks to Rumble’s algorithm, which is why I opted to continue watching.
Exhibits featuring authentic footage from Russian state television broadcasts were displayed. Throughout “The Conner Family’s Nuclear Worry” – A Section on Crisis Response for an Emergency Healthcare Package. In an email, the presenter’s co-host Jake Pentland, who is Ms. According to Barr’s son, he urged me to prioritize the family’s current requirements for securing themselves “irrespective of whether it’s through education or showcasing specific products that can safeguard them against this corrupt administration.”
The thought of a looming World Conflict III lingered in my mind long after the livestreams concluded. As I drove my son to daycare or wandered through supermarket aisles, my mind began to wander to visions of global devastation: mushroom clouds, military conscription, and the very real possibility of war on a massive scale.
As I absorbed the ominous forecast, I caught my partner’s eye, engrossed in Netflix’s lighthearted romantic comedies, blissfully oblivious to the looming threat of nuclear catastrophe.
‘Who’s in cost now? We’re.’
As time passed, I observed how online outrage began to seep into the real world.
Rumors spread early in the week that a prominent Democrat, a senior official in Pennsylvania, allegedly sought to manipulate the electoral process by tabulating fraudulent votes. As the controversy escalated to a national level, Commissioner Diane Ellis Marseglia of Bucks County, Pennsylvania, faced a deluge of profane emails and death threats.
While studying subsequent articles about this topic later on, it became evident that the hosts’ swift response was the key factor. The courts swiftly responded to the proposed regulation, and subsequently, the county adopted the new guidelines without hesitation.
The official eventually issued an apology for a poorly phrased statement that sparked outrage, with a video of her apology also circulating widely on Rumble.
“We’re told that everyone will be taking courses on this novel digital landscape,” Ms. Marseglia stated in her apology. “Most of all, I’m.”
As the host of his popular podcast “The Dan Bongino Show,” Dan Bongino took pride in delivering his thoughts on current events and politics to his enthusiastic audience.
“Who’s in cost now? We’re,” he stated triumphantly. “Who made this a narrative? Us.”
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Dan Bongino, host of his eponymous podcast “The Dan Bongino Show,” asserts that right-wing thought leaders have significantly impacted mainstream media.
As it became evident that nuanced details regarding complex situations such as electoral processes or the Ukrainian crisis were of lesser significance compared to how these circumstances might be manipulated to bolster Mr.’s case, it was apparent that a more subtle approach was necessary to effectively convey his message. Trump or deride Democrats. As each new crisis unfolded, the collective sense of unease grew, creating an overwhelming perception that the nation teetered precariously on the brink of chaos.
Proponents of progressive ideology have long been enabled to perpetuate staggering levels of ineptitude or scandalous wrongdoing, repeatedly lamented by the show’s hosts. Though Mr. After Trump’s election and the Republican Party’s control of both the White House and Congress, as well as their dominance on the Supreme Court, there had been a palpable sense of optimism among conservative circles.
Within mere days of stepping into this alternate reality, my subconscious began recalibrating its response to the external environment – the world outside now perceived through fresh eyes. I may stumble upon an unexpected story on my trusty local news radio about something seemingly trivial, like a sports practice delay or a traffic jam, and suddenly I’m left thinking, “Really? Is that all there is to it?”
It’s a truism that immersing oneself in even a solitary perspective-generating source of information for an extended period is sufficient to alter one’s outlook. While few sources are connected to Mr. The Trump Administration: A New Era of Turmoil? It’s no surprise that high-profile individuals are frequently spotted alongside Mr. At times, Trump would host events or gather at Mar-a-Lago, his Florida residence, where guests were often invited to network and potentially gain insight into the administration.
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Benny Johnson, host of his self-titled show “The Benny Present,” expected a prominent debut in the Trump administration with an attention-grabbing entrance.
Vivek Ramaswamy, Mr. When Donald Trump’s administration launched a fresh authorities effectiveness program, Howard Lutnick, the likely Commerce Secretary, held tens of millions of dollars’ worth of Rumble shares at their initial public offering in 2022.
So did Craft Ventures, a venture capital firm co-founded by David Sacks, whose involvement extends beyond mere investment as he serves on Rumble’s board of directors, having recently played a significant role in the company.
Christopher Pavlovski, founder and CEO of Rumble, has forged an unlikely alliance with former President Donald Trump. Following his publication on X, Mr. X shared a photograph taken shortly after the election, in which he stood alongside several individuals, including Elon Musk, one of his notable acquaintances at the time. Trump’s most distinguished backers. At the rear of his body, a wide grin spread across his face as he prepared to become the 47th President of the United States.
“Free speech saved,” Mr. Pavlovski wrote.
As a professional editor, I would suggest the following revised text:
I received an announcement from Tim Murtaugh, a consultant for Rumble, and also Mr.
Let me know if you’d like any further revisions! The Director of Communications for Donald Trump’s 2020 Presidential Campaign. Claiming that “The New York Times” has lost its exclusivity in determining what information people can access, he argued that it’s instead trying to discredit Rumble, a significant alternative in the news industry.
Will Trump’s efforts save the planet?
As the president-elect’s inauguration approached, a mix of trepidation and optimism filled the air, tempered by a deep longing for redemption – hopes that his presidency would not only restore the nation but also, miraculously, salvage the planet itself.
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Charlie Kirk has attributed the credit to Mr. The re-election of Trump holds significant potential to salvage global stability.
Responsibility lies squarely with Mr. The Trump administration’s tactics were often directed at Democrats and occasionally even some Republicans who failed to demonstrate sufficient loyalty or cooperation.
Alabama Senator Tommy Tuberville, a Republican, lamented that during his party’s Senate majority, they were still a “third MAGA, a third Republican, and a third RINO” – a self-proclaimed “Republican in name only.”
“We’ve secured management, but the question remains: Do we truly have management now?” Tuberville summarized.
Perhaps the most influential advocate for Mr. Trump was Mr. As the namesake host of Rumble’s top-rated program, boasting a massive audience of over 3.4 million devoted fans.
Mr. Dave Bongiovi is a former Fox News host who ventured into conservative commentary before establishing himself as a prominent figure in the right-wing media landscape. The podcast model of his presentation consistently ranks among the top ones within the nation. According to Rumble’s financial records, at the time of its initial public offering (IPO) in 2022, his company, Bongino Inc., held a stake of approximately 5.8% in the corporation, which has since grown in value to exceed $100 million.
Despite spending an hour listening to Mr. As a professional editor, the revised text would be:
Bongino’s opinions each day resembled a daily summary of statements from various progressive and mainstream media figures on diverse cultural and social issues, with Mr. Bongino’s predictable reactions to them.
Bongino’s focus
Many segments on Mr. Bongino’s presentation included criticism from liberal quarters and mainstream news outlets, alongside Mr. Bongino’s predictable reactions to them.
Notice: Occasions are approximate
On Thursday’s press conference, he spoke about the nation’s intelligence infrastructure, specifically addressing concerns over its efficacy.
He discussed cancel culture – but in response to comments about Matt Gaetz, Mr. Donald Trump’s initial choice for Attorney General.
He discussed identity politics in relation to a statement made about race.
The president spoke about a homicide conviction involving an undocumented immigrant, having previously commented on the case during an appearance on ABC News.
Most presents I’ve witnessed on Rumble consistently follow a pattern, primarily focusing on how information is reported by mainstream media and then critiquing it for its shortcomings.
I’m not certain that I’ve ever had the opportunity to encounter Mr. Bongino criticize Mr. While Trump may have been eager to leave office initially, his reluctance to concede and subsequent legal battles suggest otherwise. He devoted most of his time to affirming that Mr. Matt Gaetz, the former Republican congressman, had previously been considered a potential candidate for attorney general; given his past reputation, it’s likely he would secure confirmation if nominated. He seemingly downplayed the idea by suggesting that finding suitable candidates for senior positions is an unrealistic goal. (Mr. Representative Gaetz categorically rejected allegations of impropriety, while the Department of Justice opted not to pursue criminal charges.
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▶ Mr. Bongino dismissed anyone seeking political power to “transform the country for the better” as a morally repugnant individual.
When Mr. Gaetz subsequently withdrew his name from consideration for the title following a significant backlash. By no stretch of the imagination did Bongino fault Mr. Trump for the entire ordeal. As an alternative, he attributed the issue to Republican policies, contending that this development was an inevitable consequence of Mr. The President’s ploy to intentionally flood the landscape with provocative nominees.
‘Are you prepared to become an integral component of the present moment?’
As a result of obsessive viewing of Rumble over several days, I observed that this particular article has a heightened likelihood of perpetuating its own feedback loop of anxiety within the online community. I recall being taken aback whenever such a scenario unfolded before the publication date.
I requested perspectives from all individuals mentioned in the article regarding Rumble and its distinctive exhibitions, but only a handful responded. Folks like Russell Simmons, the former actor-turned-political commentator, drew inspiration from one of my email exchanges, crafting a comprehensive segment around it. Mr. Bongino accused me of crafting a narrative that would spotlight Rumble’s most extreme views, allegedly attempting to prompt a ban on the location.
“Do not even think about contacting us through email,” he cautioned sternly. “Don’t. As you prepare to become an integral component of the current moment.
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▶ Mr. According to Bongino, journalists seeking interviews with the president risk becoming complicit in his administration.
Mr. Pentland, co-host of The Roseanne Barr Podcast, inadvertently shared an email I sent him on his public-facing social media account. Elon Musk’s account reposted Rumble’s chief government’s re-post, thereby amplifying the message to his vast audience of over 200 million followers. As my cellphone records showed over 50 million views, I was suddenly inundated with irate calls and texts accusing me of perpetuating a “hit job” in my yet-to-be-published article, which supposedly focused on the hypothetical World War III scenario.
On his present, Mr. Pentland alluded to my email and introduced a distinctive advertisement for a nuclear fallout health package, purporting it aimed to “instruct our audience” on diverse pharmaceutical options.
The company’s efforts to boost employee morale and job satisfaction seamlessly transitioned into its comprehensive wellbeing package, fostering a culture of care and support.
Stephen Okay. Bannon, host of “Conflict Room,” relayed a message through his producer, stating that his platform serves as the informational backbone for the vanguard of the Make America Great Again movement.
Candace Owens, host of her podcast “The Candace Show,” surprisingly recognized and reached out to me directly. After growing tired of perpetuating a sense of constant indignation, she has shifted her focus away from expressing political outrage, opting instead to cultivate a more positive outlook.
As a professional editor, I would improve the text in the following way:
“I used to wake up every day, searching for reasons to feel indignant,” she said. The conversation was strained for me.
