October 15, 2024
PRESS RELEASE
Apple Unveils Revolutionary New iPad mini Designed with Exceptional Performance and Intelligence in Mind
The ultra-portable iPad mini excels in both success and versatility, thanks to its powerful A17 Bionic chip and support for Apple Pencil Pro.
Apple has unveiled its latest innovation, powered by the A17 Bionic chip and Apple Intelligence – a seamless, user-friendly AI system that learns from personal context to deliver relevant insights while safeguarding individual privacy? The newly released iPad mini boasts an iconic compact design, now available in four stunning finishes, including two fresh additions: a vibrant blue and rich purple hue. This sleek tablet features a remarkable 8.3-inch Liquid Retina display. The A17 Bionic chip in the new iPad mini yields a substantial performance boost, effortlessly handling complex tasks with its enhanced CPU and GPU capabilities, as well as a significantly faster Neural Engine that outperforms its predecessor by 2x?1 and help for Apple Intelligence. The latest iPad mini takes its versatility and exceptional capabilities to unprecedented heights with support for Apple Pencil Pro, unveiling fresh avenues for heightened productivity and creativity. The camera’s 12-megapixel sensor, equipped with advanced Sensible HDR 4 technology, captures lifelike images with a wider dynamic range, while its machine learning-powered document scanning feature in the Camera app detects and scans papers with ease.
The latest iPad mini lineup boasts all-day battery life and introduces a range of innovative features courtesy of the advanced iPadOS 18 operating system. Starting at just $499 with a generous 128GB of storage, the all-new iPad mini offers unparalleled value and the full iPad experience in an incredibly portable package. Prospects are invited to pre-order the newly launched iPad mini immediately, with the device set to hit store shelves on Wednesday, October 23.
There’s no other device on the market that matches the unique combination of powerful performance and versatility found in the iPad mini, cherished for its ultra-portable design. Apple’s Vice President of Worldwide Product Marketing, Bob Borchers, emphasizes that the iPad mini caters to a diverse range of customers, boasting innovative features engineered for intelligent use, characterized by their cleverness, privacy, and personalization.
“With its powerful A17 Professional chip, seamless connectivity, and support for Apple Pencil Pro, the new iPad mini brings the full iPad experience to our most portable design at an unbeatable price.”
The new iPad mini boasts a substantial upgrade with Apple’s A17 Bionic processor, offering unparalleled performance and power efficiency within its sleek, portable frame. The Apple A17 Pro processor powers significant upgrades in the latest iPad mini, delivering substantial performance and functionality boosts compared to its predecessor, the A15 Bionic chip. The A17 Professional boasts a 6-core CPU, comprising two high-efficiency cores and four effectivity cores, resulting in a significant 30 percent enhancement in CPU performance.1 The A17 Professional boasts a significant enhancement in graphics performance thanks to its 5-core GPU, resulting in a remarkable 25% boost compared to its predecessor.1 The A17 Professional revolutionizes the way users work together, integrating professional-grade applications used by designers, pilots, doctors, and others, allowing customers to swiftly edit photos, delve into more captivating AR features, and much more. The brand-new iPad mini ushers in a new era of immersive gaming, thanks to the power of hardware-accelerated ray tracing – an astonishing 4 times faster than its software-based counterpart. This technological leap is further enhanced by support for Dynamic Caching and hardware-accelerated mesh shading, delivering unparalleled visual fidelity. With Affinity Designer’s innovative features allowing for seamless creation of engaging content on-the-go, users can now effortlessly enjoy even the most demanding, graphics-rich AAA titles like Zenless Zone Zero, all while harnessing the unparalleled portability and raw power of their trusty iPad mini.
With the advanced capabilities of the A17 Bionic chip, the latest iPad mini is designed to seamlessly support Apple’s intelligent features. Inherently integrated within iPadOS 18, Apple’s innovative technology combines the power of Apple silicon with advanced generative models to comprehend and generate natural language and visuals, seamlessly flow through apps, and leverage personal context to streamline and accelerate everyday tasks. The majority of fashion models in Apple’s Intelligence ecosystem operate exclusively on device, whereas Private Cloud Compute enables flexible scaling of computational power between on-device processing and larger-scale server-based architectures leveraging dedicated Apple Silicon servers.
The Apple Intelligence suite will initially be available in the United States? This month, English is now available on iPadOS 18.1 through a free software update, compatible with iPads featuring Apple’s A17 Bionic chip or M1 processor and beyond. Apple Intelligence designs seamless experiences that delight, intuitively guide users, and simplify complex tasks, empowering individuals to effortlessly accomplish what matters most.2
- Customers can refine their writing by rephrasing, editing, and condensing text across various platforms, including Email, Notes, Pages, and third-party applications.
- As you unlock your iPad, a sleek, ambient glow wraps elegantly around the edge of the display, signaling the activation of a newly revamped interface infused with cutting-edge expertise. With its sophisticated linguistic comprehension, interacting with Siri has become an even more refined and multifaceted experience. Siri’s advanced capabilities enable her to seamlessly observe conversations, preserving context across requests, and now, users can initiate interactions with Siri through voice-to-text input. Siri provides in-depth product information, enabling her to respond accurately to queries about options on iPads and other Apple devices.
- With In Photographs’ innovative feature, users can effortlessly craft custom films by simply outlining their requirements. The cutting-edge technology also enables seamless removal of distracting elements from the image’s background, all while preserving the subject intact.
Newly unveiled Apple Intelligence features will begin to roll out incrementally over the coming months.
- empowers customers to craft whimsical images on-the-fly.
- Within Apple’s Pencil device portfolio lies a novel innovation: a tool capable of transforming a rough sketch into a refined masterpiece.
- Emoji artistry reaches unprecedented heights with the versatility to craft one-of-a-kind masterpieces simply by outlining a concept or transforming a cherished photo of a loved one into a digital work of art.
- By leveraging an individual’s unique circumstances, this technology will have the capacity to disseminate highly personalized intelligence that is precisely calibrated to their specific needs. The next-generation AI will empower on-screen awareness, seamlessly interacting with customers’ content, and unlock hundreds of innovative actions across Apple and third-party applications.
- Within iPadOS 18, users can seamlessly access Apple Pencil experiences, combining the benefits of image and document understanding with Siri and writing instruments without requiring navigation between tools. The privateness safeguards are inherently integrated, concealing a user’s IP address and ensuring that OpenAI does not retain any requests. Without the need to create an account, customers are welcome to enter ChatGPT’s chat functionality at no cost, subject to the platform’s data-use policies applying once they choose to link their account.
As Wi-Fi and wired connectivity continue to advance, users can leverage their iPad mini for an unprecedented range of activities whenever they’re on-the-go. The latest iPad mini boasts support for Wi-Fi 6E, offering up to a twofold increase in efficiency compared to its predecessors.3 So that customers can quickly access records, play online games, and stream movies. Customers can seamlessly access their data, communicate with friends, and effortlessly backup their information using Wi-Fi and mobile fashion with 5G capabilities while staying connected on-the-go. The latest iPad mini models feature eSIM technology, revolutionizing the way users connect by offering a secure alternative to physical SIM cards. With this innovation, consumers can effortlessly activate and switch between different mobile plans digitally, storing multiple options on a single device. Prospects can effortlessly access Wi-Fi data plans for their brand-new iPad mini across more than 190 countries and regions worldwide, without the need for a physical SIM card from a local provider. With a significantly enhanced USB-C port, data transfer speeds have accelerated by nearly two times compared to previous iterations, reaching impressive rates of up to 10 Gbps – a substantial improvement that expedites the importation process for large files such as high-resolution images and videos.
The integration of high-quality cameras and the versatility of the iPad mini enables seamless mobile workflows. The 12-megapixel camera captures stunning images, with the added benefit of Smart HDR 4 technology, which renders photographs even more detailed and visually striking. Harnessing the power of its 16-core Neural Engine, the cutting-edge iPad mini leverages artificial intelligence (AI) to automatically rectify document scans in the Camera app, while the innovative True Tone flash cleverly eliminates shadows for a flawless imaging experience. The 12-megapixel camera on the front-facing display, optimized for Portrait mode and featuring Heart Stage technology, offers an excellent experience for users who prefer to take selfies or make video calls using their iPad mini in either landscape or portrait orientation.
Unlocking magical capabilities and fostering highly effective interactions, the iPad mini is transformed into a portable sketchbook that customers can take anywhere. Apple Pencil Pro intuitively detects subtle finger gestures, empowering artists to seamlessly switch between tools, line widths, and hues without disrupting their creative flow, allowing for uninhibited expression and precision. A cutting-edge haptic engine enables the creation of an ultra-lightweight faucet that provides tactile feedback through a range of gestures – squeezing, double-tapping, and snapping – seamlessly integrated into the Sensible Form, thereby elevating the user experience to an unprecedented level of intuitiveness. Can customers seamlessly manage their Apple Pencil Pro using precise control over the device? By adjusting the barrel, users can modify the angle of their digital pens and brushes, much like working with traditional writing tools on paper. The Apple Pencil’s hover feature also allows for accurate visualization of the device’s position before making any marks. The Apple Pencil seamlessly integrates with Discover My, pairs effortlessly, and tracks expenses through a sleek, newly designed magnetic interface on the innovative iPad mini. The iPad mini pairs seamlessly with the Apple Pencil, offering unparalleled precision and control for note-taking, sketching, annotating, journaling, and more – all at an unbeatable value.
With its cutting-edge Apple Intelligence capabilities, this innovative technology unlocks unparalleled features that transform the iPad experience, rendering it even more intuitive and powerful than before? iPadOS leverages advanced frameworks such as Core ML, empowering developers to seamlessly harness the power of the Neural Engine and deliver robust AI capabilities directly on device.
- Tailored to harness the unique features of iPad, this innovative app offers a groundbreaking way to utilize Apple Pencil to solve equations, alongside primary and scientific calculators featuring a novel history function and unit conversions. With MyScript Calculator, customers are able to input mathematical expressions or write them out to have them solved instantly in their own handwriting. They will also create and utilize variables, and incorporate an equation to generate a graph. Customers can also enter their Math Notes within the Notes app, utilizing all mathematical functions across various notes.
- In the app, handwritten notes transform seamlessly, becoming more fluid, versatile, and easy to learn thanks to the intuitive capabilities of the Apple Pencil. Sensible Script introduces a game-changing innovation for users transforming handwritten text, empowering them to seamlessly integrate whitespace and effortlessly paste typed text that mirrors their personal handwriting style. When customers create content using the Apple Pencil, their handwriting is automatically refined in real-time to produce a smoother, more precise, and highly legible script.
- The new iPad enables users to record lectures or conversations, with transcriptions precisely aligned with the audio, allowing them to instantly locate any moment within the recording by seeking out a specific second.
- With the introduction of new customization options on iPad, users now have greater flexibility to personalize their experience through the arrangement of app icons and widgets in any available space. App icons and widgets can now be easily given a fresh new look with a bold dark or tinted theme, allowing users to customize their appearance to suit their preferences and enhance their overall experience by making them appear larger if desired. Redesigned for ease of use, the system now provides straightforward access to numerous tasks users perform daily, offering rapid access to frequently used features and tools. Customers can now administer new controls originating from third-party applications seamlessly within the revamped Management Hub.
- The app enjoys its most significant revamp yet, introducing users to highly effective new tools that make it easier to discover what they’re looking for, featuring a simplified and customizable format that leverages the larger screen on iPad, allowing customers to browse by themes without needing to organize content into categories.
- With innovative approaches to stay connected and express themselves, customers can now leverage cutting-edge animated text-based experiences, revamped Tapbacks, and the ability to schedule message delivery for maximum convenience.
The latest iPad mini has been crafted with sustainability in mind, boasting an enclosure made entirely from 100% recycled aluminum, magnets comprising 100% recycled rare earth elements, and select printed circuit boards featuring 100% recycled gold plating and tin soldering.
The brand-new iPad mini exceeds Apple’s rigorous standards for power efficiency, and is free of mercury, brominated flame retardants, and PVC. Apple has taken another step towards achieving its ambitious goal of eliminating all plastic packaging by 2025, with the introduction of one hundred percent fiber-based packaging.
Promptly, Apple has already achieved carbon neutrality for its corporate operations and aims to become entirely carbon neutral across its entire supply chain by the end of this decade as part of its ambitious Apple 2030 initiative.
- Prospects can pre-order the all-new iPad mini starting today, October 15, exclusively through the Apple Retailer app in 29 countries and regions, including the United States. Starting this Wednesday, October 23, the product will begin shipping to clients and be available at both Apple Retail Stores and authorized Apple-approved reseller locations.
- Available in a range of hues including blue, purple, starlight, and space grey, the latest iPad mini starts at $399 (U.S.) for the Wi-Fi model and $499 (U.S.) for the Wi-Fi + Cellular model.
- The brand-new iPad mini launches with a generous 128GB of storage, a significant doubling from its predecessor’s capacity. The new iPad mini is available in two storage options: 256GB and 512GB.
- The starting price for the brand-new iPad mini in the United States is We offer competitive pricing for our training programs, catering to a diverse range of customers, including newly accepted school and college students, as well as parents, educators at colleges, and homeschool instructors across various grade levels. To access additional information, visit.
- The Apple Pencil is perfectly paired with the latest iPad mini. For U.S. residents, availability is feasible. Additionally, both and are accessible options for training purposes in the United States. The Apple Pencil (USB-C) is available in the U.S. for purchase and offers a range of educational resources, including training materials.
- The Sensible Folio, a brand-new offering available in four stylish colors – charcoal grey, gentle violet, denim, and sage – has finally arrived in the U.S.
- Apple offers innovative strategies for minimizing expenses on its latest iPads. Trade in your current iPad and receive credit toward a new one by visiting apple.com, the Apple Store app, or an Apple Store location. Clients can visit our website to learn more about the value of our gadget and how it applies to various phrases and situations.
- Prospects within the U.S. Customers who store through Apple’s financing option, utilizing Apple Card, enjoy month-to-month payments at 0% APR when they opt for Apple Card Monthly Installments; in this arrangement, they also receive a daily cashback reward of 3%. For additional information, including details on eligibility, exclusions, and Apple Card terms, please visit .
- AppleCare+ for iPad offers comprehensive support and assistance to ensure a seamless user experience.
With unparalleled incident tracking, automatic battery protection, and dedicated support available 24/7 from Apple experts who are familiar with iPad inside out.
- Buyers purchasing directly from Apple Retail stores gain exclusive access to Private Setup. During online sessions, Specialists guide clients through the setup process or address configuration options to help customers optimize their new device’s capabilities?
Apple revolutionized personal computing with the introduction of the Macintosh in 1984, transforming the way people interacted with technology. Immediately, Apple takes the lead in innovation, pioneering products such as iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Pro. Apple’s suite of six operating systems – iOS, iPadOS, macOS, watchOS, visionOS, and tvOS – offers a harmonious experience across all Apple devices, enabling users to leverage innovative services such as the App Store, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple’s more than 150,000 employees are committed to designing and crafting innovative products that exceed expectations and to making a positive impact on the world.
- Tests conducted by Apple in September 2024 utilized pre-production iPad mini (A17 Professional) and mass-produced sixth-generation iPad mini models for evaluation purposes. Results examined using Affinity Photo version 2.5.5.2636 and its integrated benchmark model, Model 25000. Efficiency exams are conducted using specific iPad models that mimic the performance characteristics of an iPad mini.
- Apple Intelligence is now accessible as a complimentary software upgrade for iPads equipped with A17 Bionic chip or M1 processor, compatible devices and US-based Siri language settings. English. The primary set of options will be available in beta form this month with iPadOS 18.1, with additional features gradually rolling out over the coming months. By year’s end, Apple Intelligence is set to enhance support for localized English in Australia, Canada, New Zealand, South Africa, and the United Kingdom. By the end of this year, Apple’s AI capabilities are expected to expand to include additional languages such as Chinese, English for Indian and Singaporean markets, French, German, Italian, Japanese, Korean, Portuguese, Spanish, and Vietnamese, among others.
- Wi-Fi 6E available where supported.
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Apple
Skylar Eisenhart
Apple
Apple Media Helpline
